Organic Certification Explained: What Makes TwentyTwo Organic?
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Ever wondered how products get that snazzy ‘organic’ status? Strolling down the aisles of your local supermarket or convenience shop, you’ve probably seen some items marked as organic while others aren’t. Wondered what determines whether something is or isn’t organic? Or what’s involved in certifying something as organic?
It’s not the mystery it might sound like. In fact, it’s a pretty fun process, and knowing the story behind organic certification might make you appreciate those products a little more.
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Getting In The Organic Club…
Imagine a beautiful farmland, sitting between rolling British hills, where livestock feed freely on the grass, and crops are treated with the utmost care. In this world, there are no smelly chemical sprays and no questionable genetic modification. There’s nothing but natural goodness here, and that’s because this is the land of organic certification.
In this (only partly) make-believe landscape, there are gatekeepers of goodness who carry a clipboard and make sure everything ticks the right boxes and nothing nasty slips past them. In fact, these protectors of organic goodness go by several names in the UK. Those names and establishments include:
- Organic Farmers and Growers CIC
- Organic Food Federation
- Soil Association Certification Ltd
- Biodynamic Association Certification
- Quality Welsh Food Certification Ltd
- OF&G (Scotland) Ltd
- Irish Organic Association
- Organic Trust CLG
These places are called control bodies for organic food, and if you get certified by any of them, you’re officially in the organic club! But it’s not as simple as it sounds. To get the organic go-ahead, you need to pass their rigorous rules.
If you export, import, produce, prepare or store organic goods, you can be certified by them, but be prepared for a yearly inspection, testing and getting their ongoing advice and approval on all things organic.
Once you get their go-ahead, it’s like winning the golden ticket - you can use the word organic in all your marketing and labelling, and your customers will know you’re the one to go to if they want their products minus the pesticides.
It’s All About Standards
You might think you have high standards, but wait ‘til you meet an organic certification inspector. They have all kinds of rules and regulations that determine whether something is or isn’t organic, right down to how they’re grown, handled and even packaged. According to the Soil Association, if you want to call yourself organic in the UK, you’ll have to play by their rules.
Their standards mean that the company being certified must carefully adhere to organic requirements. They’ve got to be able to prove that they’re doing all the right things at all the right times, or they risk losing their special status!
It’s actually the Soil Association that certifies over 90% of the UK’s organic goods, and so their logo has become more than a logo over the years. If your product has a Soil Association logo on it, it’s like a badge of honour, showing everyone your hard work and dedication to keeping your items within these strict standards.
TwentyTwo’s Organic Odyssey
You might be wondering, if getting certified organic is such a battle, how did TwentyTwo do it? Well we may have cracked the code on growing mushrooms to a pure and organic standard, but it comes as standard for us!
What makes TwentyTwo organic? Well, we grow our functional mushrooms (not the psychedelic kind, but the health-boosting variety) in the heart of the UK in Essex. We use only sustainable, organic processes that meet the criteria of the certification and make sure every shroom is grown, harvested and stored in the most natural ways possible. That’s why the Soil Association was happy to give us our organic certification!
Our products are totally traceable, too. That means if you took one of our supplements, we’d be able to tell its entire life story. We could follow its journey back to its roots - literally - on our Essex farm. There’s no shady business here, just organic goodness that goes from raw mushroom to supplement.
Part of our organic commitment means not adding any nasties to the final product either. So you won’t find any bulkers or fillers in any TwentyTwo supplements. All that’s in each capsule is 100% pure Lion’s Mane fruiting body. Nothing less, nothing more!
Can You Trust Organic Labels?
There’s an elephant in this organic-only room, and his name is trust! Can you really trust those shiny little labels certifying a product as organic?
In short, yes! If something even has the word organic on it, you should be able to trust that it has passed intense inspections. A product cannot legally be labelled as organic unless it has been certified by one of those cool certification bodies we mentioned earlier.
If you want your product to flaunt its organic stuff with certification on its labels, you have to earn your stripes. Certification is a secret handshake between you and the item, letting you know that it's safely organic, start to finish.
Getting more specific with the labels, let’s look at what it means for a supplement to be certified organic. Organic supplements and vitamins are the gold standard if you’re a health enthusiast of any variety. If it’s the superheroes of the nutrition world that you’re looking for, then organic is the way to go.
Imagine condensing and concentrating fruits, veggies and all the vitality of the natural world and natural process into one supplement. Organic vitamins and supplements are there to give you the boost and confidence that you need when it comes to your health.
Nurturing The Earth One Certification At A Time
Organic certification isn’t the mystery it’s cracked up to be. The organic movement itself is just as pure and simple as the products it certifies. Going organic is a commitment by each individual company to take care of the Earth and the people on it!
Organic growers like the team at TwentyTwo are stewards of the land they use. Whether it's soil, seeds, animals or mushrooms, what matters is what goes into your body. Every choice we make as individuals - and companies - can have a big impact. From cultivation to consumption, organic certified products choose to tread lightly on this planet and live in a more sustainable way.
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A Symphony Of Sustainability
In a world of deceiving labels, organic certification is something you can put your trust in. Organic products go through rigorous standards and checking to make sure you’re getting a wholesome product that’s full of wholesome good!
If you want to find out what it means to live organic, check out our fully organic certified Lion’s Mane mushroom capsules.